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2017 Business Retention & Expansion Survey Report
The Economic Development Commission is pleased to share the results from their 2017 Business Retention & Expansion (BR&E) Survey. The EDC undertook this BR&E initiative in recognition of the importance of local business to Homer’s economic health and resilience, and with four primary goals:
- Develop and encourage communication with local businesses;
- Obtain business owners’ perspectives and ideas on Homer’s business environment;
- Identify business needs and concerns that may be addressed by the City;
- Develop strategies and actions that will support small business retention and expansion.
Launched in July of 2017, the survey was open until mid-October; 112 business owners participated in the 54-question survey; 22 of those also participated in a follow-up interview with Commissioners. While the response rate (at 7%) is too small a sample size to draw comprehensive conclusions about the local business environment, the EDC was very pleased with the response. The information provides good input to start building local understanding, serves as an indicator of some business concerns and a basis for directions the EDC can pursue.
The report is intended to assist the EDC with assessing Homer's business climate and developing strategies to address current and future needs for overall economic development. It would not have been possible without the many business owners who took the time to provide their feedback. We look forward to continuing the conversation with the business community.
The report is organized in three sections. The first section is a four-page executive overview of the results. The second section provides more detail and discussion of survey responses. The third section is a copy of the survey.
